By Patricia Phillips, Jack Phillips
From sun panels to company-wide recycling courses to provide chain judgements -- eco-friendly is right here to stick. The query is: What's operating, what's no longer, and what may still we positioned our power into going ahead? And the one method to understand that's to do a real return-on-investment research. Authors Jack and Patti Phillips convey their long-touted ROI technique to those latest enterprise tasks, supplying companies the real antidote to green-sky considering.
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Extra info for The Green Scorecard: Measuring the Return on Investment in Sustainable Initiatives
Senior managers did not believe that retrofitting lights would save money. Schendler argued that every Fortune 500 company in the world was doing it, but senior managers remained skeptical and told him to prove it. At the next meeting of the company’s senior managers, he took a watt-meter and showed the energy usage of the different light bulbs. When he tested incandescent light bulbs, the meter moved rapidly. When he tested the compact fluorescent bulbs, the meter slowed to a near standstill. Still, senior managers remained reluctant to spend the money.
Organic cigarettes could be an example of this sin, as might the fuel-efficient sport-utility vehicle. Sin of fibbing. Environmental claims that are simply false. The most common examples are products falsely claiming to be Energy Star certified or registered. (Brewer, 2009) #HANGE¬4OWARD¬'REEN Actions such as green washing represent a lack of buy-in and awareness. These gaps lead to inaction or inappropriate action affecting outcomes associated with green projects. While it is disappointing that attitudes, perceptions, lack of interest, and purposeful (or not) green washing seem to get in the way of making progress with sustainability efforts, these barriers exist with almost any type of change.
The green movement is not exempt from this trend. Because it is relatively new, sometimes mysterious, a little uncertain, and often expensive, accountability is surrounding green projects. BUSINESS FOCUS OF GREEN MANAGERS In the past, managers of support functions (such as environmental and sustainability departments) in government, nonprofit, and private organizations had little business experience. Today things have changed. Many of these managers have a business background, a formal business education, or a business focus.