By Sue Jenkins, Richard Wagner
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Table 2-1 shows who should be involved with each step of the workflow process. Table 2-1 Web Design Workflow Define Design Build Test Launch Client and designer Designer Designer and programmer Client, designer, and programmer Designer and programmer Typically, the client provides content, the designer (you) creates the design and builds the site, the programmer adds dynamic functionality, everyone gets involved in testing, and finally, the designer or programmer or both launch (publish) the site on the Internet.
Here are some goals the client may have for the site: ✦ Provide information to existing customers ✦ Generate leads to find new customers ✦ Sell products and services ✦ Provide information to the general public When defining Web site goals, consider and focus on the three most important aspects about the business that make it unique and beneficial to customers. The look of the site should be largely determined by the industry and Web site needs, and the organization of the site should be defined by the content being delivered.